When a brand content video is uploaded by a YouTuber, less than 30% of his fans watch it: their viewtime is shared between the influencer’s video and the other channels they are interested in. Targeting the remaining 70% greatly increases efficient reach !

To boost your influencer’s video reach, you can use 2 types of Google Ads campaigns:

• A remarketing campaign with the list of audiences who watched recent videos of the influencer’s channel: this requires the influencers authorization. Wizdeo gives this access for a list of channels we work with. Contact us for more informations
• A placement campaign on channels which share the influencer’s channel audiences. Wizdeo Analytics automatically identifies those channels and you can create your own campaign with this list.

Those campaigns boost the reach of your video with the influencer’s fans. Plus, with Google Ads, you can also filter out demographies, countries,...)not relevant to your brand, which you can’t do with organic views of a sponsored video.

Wizdeo can also run & manage your Google Ads amplification, just let us know here.

If you don’t have a sponsored video, you can find videos of influencers talking about your brand/product (UGC) with Wizdeo Analytics and promote it with the influencers authorization.
You can also create your own brand content video with our influencers selection tool.

Wizdeo Analytics algorithms detect, on major countries, channels whose audience is focused on parents and young parents of kids and babies audiences. With those channels lists, you can directly target these audiences on Google Ads with placement campaigns influencers selection tool with a high precision.

Wizdeo can also run & manage your Google Ads amplification, just let us know here.

Wizdeo Analytics detects channels which have audiences interested by a specific topic or whose audiences are interested by a topic . It provides 2 placement lists allowing you to target those niche audiences on Google Ads with :

1. one audience-relevant channel list: this allows you to target your audiences by placing Google Ads ads in front of those channels’ videos through Google Ads placement campaigns
2. an expert influencer list: this list allows you to use those channels remarketing lists, if the influencers have given you access, and conduct Google Ads remarketing campaigns

With our Google Ads campaigns analysis tool, you get a list of the YouTube channels in front of which your campaign has run. You can then check that your campaign has been brand-safe by checking in front of which content impressions and views have been focused.