This YouTube channel is dedicated to showcasing the latest hip-hop and rap music videos. The channel features collaborations between renowned artists such as Ice Cube, Dr. Dre, Snoop Dogg, Nas, Jadakiss, Method Man, and Redman, among others. The videos often focus on themes of success, determination, hustle, and the rap game's dominance, as well as introspective and thought-provoking lyrics. The channel offers a mix of upbeat, catchy tracks and hard-hitting, assertive rap music, providing a diverse range of content for hip-hop enthusiasts.

South Central Entertainment aims to provide the best Old School Hip-Hop and Rap experience to its audience. We are dedicated to creating and uploading original high quality music content with the focus on good storytelling and meaningful lyrics.

The SSC team consists of capable professionals with extensive knowledge, creative outside the box thinking and years of experience that enables them to unleash the full potential of the audio and visuals in our music & video production.

Our team is specialized in 3 fields:
◼ Sound Production: Sound Design, Beat Production, Audio Engineering, Mixing & Mastering
◼ Video Production: Editing Film / Video, Synchronization, Lighting, Effects
◼ Marketing: Promotions, Collaborations, Sponsorings, Connecting with our Viewers

Our software tools/gadgets
◼ Sound: FL Studio, Acid Pro
◼ Video: Sony Alpha 7C, Sony Vegas Pro, After Effects, Photoshop

Business Inquiries: southcentral@hiphop90s.com

2011 - 2023 South Central Entertainment